AmaZulu have announced a new sponsorship deal with the multinational brewer Amstel. The partnership, which will see the Amstel logo feature on the club's playing kit sleeve, makes them the second Premier Soccer League side to partner with the brand after Orlando Pirates.
Club president Sandile Zungu described the agreement as an important development for the club's commercial portfolio. He said the focus is on building relationships beyond the pitch and adding value for the team, its supporters, and the wider AmaZulu community, aiming for growth with meaning rather than just visibility. Zungu stated the partnership is a significant step in their strategy to diversify revenue streams and build a sustainable future for the club.
This commercial boost for AmaZulu comes just days before they host Lamontville Golden Arrows FC in a Premier Soccer League fixture on Saturday. The timing adds an extra layer of intrigue to the match, as Arrows prepare to face a well-resourced opponent sitting third in the standings. AmaZulu will be looking to leverage their positive momentum from both the boardroom and the pitch.
Lamontville Golden Arrows FC travel to the match sitting 8th in the league with 8 points from their opening eight games, a record of one win, five draws and two losses. Their form has been mixed, with a recent 4-0 victory over Chippa United followed by a loss and a draw. That comprehensive win on Saturday 24 October saw goals from J. Dion, S. Sithole, N. Zwane, and J. Karelse, offering a positive sign ahead of a tough away trip. Head coach Vusumuzi Vilakazi has emphasized the need for consistency from his squad as they aim to move into the top half of the table. The team's recent three-game sequence reads one win, one draw and one defeat, having also lost 0-1 to Milford FC on Saturday 17 October and drawn 0-0 with Kaizer Chiefs last month.
AmaZulu's new partnership follows a strategic youth development link with Spanish club Levante UD that was established in September. Orlando Pirates, the other PSL club with an Amstel deal, announced their partnership back in August 2025. The brewer has expressed its commitment to growing its presence in South African football through strategic associations with leading clubs.
For Golden Arrows, the immediate focus is on the pitch this weekend. The team is 15 points behind runaway leaders Mamelodi Sundowns, making every match vital for climbing the table. Their next assignment is against a freshly sponsored AmaZulu side at their home ground on Saturday 31 October. A positive result would provide a major boost to their league campaign and serve as a statement against a direct rival. With only three goals scored and four conceded so far this season, finding a consistent attacking threat will be key.
Read the full report at Vodacom Soccer
